Flexible Partnership Models

We understand that every startup is unique. That's why we offer three distinct partnership models, each designed to meet founders at different stages of their journey.

Investment

Strategic Capital for Growth

We provide strategic capital to promising tech startups with proven traction and scalable business models.

Investment Range:£50K - £500K
Timeline:4-8 weeks from initial contact to funding
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Co-founder

Building Together from Day One

We partner with exceptional founders as co-founders, bringing capital, expertise, and hands-on involvement to build category-defining companies.

Investment Range:£25K - £250K initial + ongoing
Timeline:2-4 weeks for partnership decision
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Marketing for Equity

Growth Acceleration Through Expertise

We provide comprehensive marketing services and growth expertise in exchange for equity, helping startups scale without upfront costs.

Investment Range:£25K - £150K in services value
Timeline:1-2 weeks for partnership agreement
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Investment

Strategic Capital for Growth

We provide strategic capital to promising tech startups with proven traction and scalable business models.

Our Process

1

Initial Screening

We evaluate your business model, market opportunity, and team strength through our comprehensive screening process.

2

Due Diligence

Deep dive into financials, technology stack, competitive landscape, and growth potential with our expert team.

3

Investment Decision

Our investment committee makes decisions within 2-4 weeks, providing clear feedback throughout the process.

4

Post-Investment Support

Ongoing strategic guidance, network access, and operational support to accelerate your growth trajectory.

Partnership Criteria

Proven product-market fit with demonstrable traction
Scalable business model with clear revenue streams
Strong founding team with relevant experience
Addressable market size of £100M+ in the UK/EU
Technology-driven solution with competitive advantages
Clear path to profitability within 18-24 months

What We Provide

Strategic capital injection
Board advisory and governance support
Access to our network of industry experts
Marketing and growth strategy guidance
Technical architecture review and optimization
Follow-on funding opportunities

Co-founder

Building Together from Day One

We partner with exceptional founders as co-founders, bringing capital, expertise, and hands-on involvement to build category-defining companies.

Our Process

1

Founder Matching

We identify and connect with visionary founders who share our passion for building disruptive technology companies.

2

Concept Development

Together, we refine the business concept, validate market opportunity, and develop a comprehensive go-to-market strategy.

3

Company Formation

We establish the legal structure, define equity splits, and set up operational frameworks for sustainable growth.

4

Hands-on Building

Active day-to-day involvement in product development, team building, and strategic decision-making as true partners.

Partnership Criteria

Exceptional founder with deep domain expertise
Innovative idea with potential for category creation
Willingness to accept co-founder partnership structure
Commitment to building a venture-scale business
Alignment on company vision and values
Complementary skills to our technical and marketing expertise

What We Provide

Co-founder equity stake and commitment
Initial capital and ongoing funding support
Hands-on product and technical development
Full-stack marketing and growth execution
Operational infrastructure and systems
Strategic partnerships and business development

Marketing for Equity

Growth Acceleration Through Expertise

We provide comprehensive marketing services and growth expertise in exchange for equity, helping startups scale without upfront costs.

Our Process

1

Growth Audit

Comprehensive analysis of your current marketing efforts, identifying opportunities and growth bottlenecks.

2

Strategy Development

Create a data-driven marketing strategy tailored to your target audience, product, and growth objectives.

3

Equity Agreement

Structure a fair equity exchange based on the scope of work, timeline, and expected value delivery.

4

Execution & Optimization

Full execution of marketing campaigns with continuous optimization and performance tracking.

Partnership Criteria

Product-market fit with initial customer validation
Willingness to exchange equity for marketing services
Scalable product with strong unit economics
Committed founding team with growth mindset
Clear target audience and value proposition
Minimum 12-month partnership commitment

What We Provide

Full-funnel digital marketing strategy
Paid advertising management (Google, Meta, LinkedIn)
Content marketing and SEO optimization
Conversion rate optimization and analytics
Brand development and positioning
Marketing automation and lead nurturing

Frequently Asked Questions

Common questions about our partnership models and how we work with founders.

How do you determine which partnership model is right for my startup?

We evaluate your startup's stage, funding needs, team composition, and growth objectives. During our initial consultation, we'll recommend the most suitable partnership model based on your specific situation and goals.

What equity stakes do you typically take?

Equity stakes vary by partnership model and company stage. For investments, we typically take 10-25%. Co-founder partnerships involve larger stakes (20-40%) reflecting our hands-on involvement. Marketing-for-equity deals range from 2-10% depending on scope and duration.

How long does the partnership process take?

Investment decisions typically take 4-8 weeks, co-founder partnerships 2-4 weeks, and marketing-for-equity agreements 1-2 weeks. We prioritize speed while ensuring thorough evaluation.

Do you provide follow-on funding?

Yes, we actively support our portfolio companies with follow-on funding rounds. We often lead or participate in subsequent funding rounds and help connect you with our network of investors.

What industries do you focus on?

We focus on technology startups across SaaS, fintech, AI/ML, e-commerce, and digital platforms. We're particularly interested in B2B solutions and consumer tech with strong network effects.

Ready to Partner with Us?

Let's discuss which partnership model aligns best with your startup's needs and growth objectives.